Divya Menon

CEO / FOUNDER
Bringing Beauty into Tradition

About Zarishta

Helping Women Embrace Tradition with Elegant Ethnic Wear

At Zaristha, we celebrate the rich tapestry of India’s cultural heritage, weaving stories through the finest traditional Indian wear. Our name, Zaristha, symbolizes a deep love for Zari, the golden thread that transforms fabric into intricate masterpieces, representing the beauty and traditions passed down through generations.

What sets Zaristha apart is our curated collection of authentic Indian sarees from different regions of India, each telling its own story of craftsmanship and culture. From the luxurious silk of Banarasi sarees to the vibrant prints of Jaipuri, the elegance of Maheshwari, and the breezy simplicity of Calcutta cotton, Zaristha brings the best of India’s traditional sarees to your wardrobe. These sarees are not just garments but a celebration of the diverse beauty that defines India’s rich heritage.

Alongside our sarees, we offer a versatile range of salwar suits and unstitched material, allowing you to explore the full spectrum of Indian wear. Whether you choose a ready-made outfit or wish to craft your own look with unstitched fabric, Zaristha ensures that tradition meets modernity in every stitch. Indian attire, whether it’s the timeless saree or the ever-elegant salwar suit, continues to flourish, blending age-old traditions with contemporary appeal. At Zaristha, we cater to all generations, from the modern tastes of Gen Z to the classic preferences of older generations. Our collections are designed to resonate with every age, making traditional Indian wear not just relevant but highly desirable in today’s world.

Step into Zaristha, where tradition and beauty converge. Discover the finest sarees from across India and elevate your wardrobe with the timeless elegance of traditional Indian wear. Let Zaristha help you celebrate the beauty of your heritage, one exquisite garment at a time.